Andrew worked for more than a year learning organic search engine optimization at iProspect in Boston, widely recognized as a premier search firm. There, Andrew managed campaigns for blue chip clients such as airlines and major online retailers.

 

At Caldrea, Andrew helped design specifications for the new website construction that incorporate search engine optimization principles, greatly increasing the traffic and revenues each site received from search.

 

Andrew has continued his work at Evantage Consulting, now regularly advising clients on the fundamentals of search engine optimization, including technical and design issues, keyword research and optimization, and linking.